Manual Email Vs. Email Marketing Tool: Which One is Best?

TL;DR If you ask ten small business owners how they send marketing emails, you will hear ten different answers. Some swear by Gmail. Some copy paste lists into Outlook. Some pay for email tools and barely use half the features. Some tried tools once, got overwhelmed, and went back to manual sending. This confusion is […]
Email Marketing Guide

Email marketing is not “dead”, far from it. But the rules have changed: With every business focusing on email marketing, now the user’s inboxes are saturated, privacy norms are changing, and user expectations are rising too. So, to win now, you must think of email as a dynamic and adaptive dialogue and not just as […]